Make plans to attend the 27th Annual Upper Midwest Convention and Visitors Bureau Fall Conference which will be held in Rochester, MN September 9-11, 2024 at the Mayo Civic Center. UMCVB is comprised of an 8 state region – Illinois, Iowa, Minnesota, Missouri, Nebraska, North Dakota, South Dakota and Wisconsin.  UMCVB holds an annual conference in the fall aimed at providing professional education and networking opportunities for destination marketing organizations in the Midwest.

The goal of UMCVB is to offer high quality content and experiences at an affordable price, and that promise has been consistently fulfilled for over 25 years.  The 2024 conference will deliver another power-packed lineup of speakers in Rochester, Minnesota. You will discover tools and tactics that you’ll be able to effectively implement.